Portland Baroque Orchestra seeks a
DIRECTOR OF PATRON LOYALTY
Portland Baroque Orchestra is the region’s leading period performance ensemble specializing in music from about 1600 to 1840. Founded in 1984 and led by British Baroque violinist and director Monica Huggett since 1995, the ensemble presents intimate and historically informed interpretations of music for a wide audience.
PBO’s offerings to the public currently include approximately 35 events annually, including an Orchestra Series, chamber music events, touring engagements, educational outreach, collaborations, holiday concerts including Handel’s Messiah, and donor events. Its team of 4.5 full-time employees provides an upbeat and lively work environment, with plenty of room to grow for the right candidate.
The Director of Patron Loyalty (DPL) is a full-time exempt position that oversees Marketing, Communications, the Box Office, and plays a secondary role in annual fund development. The position holds a key role in defining the corporate culture of Portland Baroque Orchestra, and is empowered to grow PBO into its next phase of expansion.
At PBO, we believe in creating a customer-focused culture to engage audiences and retain and attract subscribers. We invite participation in our programs through a customer-acquisition platform that consists of transforming strangers into ticket buyers, converting ticket buyers into subscribers, and subscribers into lifelong donors.
The successful candidate will be a passionate advocate for PBO. They will have enthusiasm for the arts, a proactive work style, and excellent interpersonal and organizational skills. A keen interest in the ways our changing society consumes and interacts with culture, and curiosity about using digital media as a tool to promote classical music is preferred.
REPORTS TO: Executive Director
In addition to the Executive Director, the DPL works closely with PBO’s Director of Operations, Patron Services and Donor Relations Manager, Board of Directors, and with volunteer or part-time office staff.
SUPERVISES: Independent contractors: Social Media Consultant, Photographer, Videographer(s), Graphic Designer, SEO Management Firm, and others as needed.
DUTIES AND RESPONSIBILITIES
Marketing and Communications
Advertising, Sales, Box Office Oversight, Ticketing, Front of House
- Working with the Executive Director, spearhead PBO branding and develop long range plans to address ticket and subscription pricing, packaging, and a concert experience that drives patron acquisition and loyalty.
- Develop and implement strategic marketing plans to maximize visibility, and set (and meet) attendance and audience development goals, acquire new-to-file patrons, drive repeat attendance, and grow subscriber acquisition and retention
- Work with the Patron Services and Donor Relations Manager on Subscriber and Single Ticket campaigns, seat pricing strategies, etc.
- Oversee all public-facing content, including printed program books and collateral, social media, content marketing, e-news, any other media or channels, and PBO website (including maintenance and upgrades)
- Maintain detailed revenue and attendance statistics for executive and board level reporting.
- Manage support staff for graphic design, photography, video, and social media/web management.
- Execute PR campaigns and facilitate media relationships.
- Work in concert with the Patron Services and Donor Relations Manager to maximize use of the Arts People platform (integrated box office/CRM)
Patron and Donor Cultivation
- Implement annual fund campaigns including mailed/email/social media appeals.
- Assist in executing fundraising and special events, including post-event follow up.
- 5+ years of marketing and communications expertise.
- Exemplary customer service skills, with demonstrated ability to course-correct on the fly and work with people (including business professionals, volunteers, patrons, donors, and other staff) in a variety of settings.
- Excellent verbal and written communication skills, with a strong attention to detail and a high risk tolerance.
- Able to manage and prioritize multiple projects effectively and within strict timelines.
- Positive, effective problem solver, with high empathy and interpersonal skills.
- Curious or knowledgeable about classical music and the community that supports and consumes it.
- Adaptability, flexibility, and a high tolerance for ambiguity.
- Experience with complex CRM and ticket systems, and expertise in understanding data.
Physical Requirements and Working Conditions
- Work hours: 9:30am-5pm Monday through Friday, plus evenings and weekends pursuant to concert and event schedule.
- Work environment: office, concert venues, and other event spaces in Portland, Oregon.
- Must be comfortable working in an environment in which directions and priorities can change rapidly.
- Ability to lift and carry boxes/other items and set up tables, easels, and banner stands; ability to sit for extended periods of time.
COMPENSATION AND BENEFITS
$50,000-57,000, commensurate with qualifications and experience. Also includes a standard benefits package including health insurance (100% employer-paid for employee only), paid vacation and sick leave, 10 annual holidays, 401(k) retirement plan after one year, and the joys of a work environment with a great deal of camaraderie and opportunity for professional development.
Portland Baroque Orchestra is committed to supporting a diverse workforce. PBO does not and shall not discriminate on the basis of race, color, religion (creed), gender, gender expression, age, national origin (ancestry), disability, marital status, sexual orientation, or military status, in any of its activities or operations. PBO is an equal opportunity employer.
APPLICATIONS AND INQUIRIES